Your Must-Know Guide To The Best Business Card Design
Written by Marcela Gargas   
Sunday, 19 July 2009 11:55
Did you know that with the few important rules in mind you can design the best business card yourself? You can also easily turn any business card into a powerful and effective silent salesman.

Did you know that with the few important rules in mind you can design the best business card yourself? You can also easily turn any business card into a powerful and effective silent salesman.

First of all, your card should reflect your type of business and values. Even if you are a small company or start up, your business card needs to present strong, reliable and successful company. When Donald Trump was starting up, he handed out his powerful "Trump Organization" business cards, even though he was the only employee working from his small home office.

So how can you easily design your power card?

The best business cards combine good design, layout and good feng shui energy. These powerful yet simple rules are summarized in the Egora Business Card E-book.

Lets take a look at some of the top secrets from Egora:

1. If your goal is to build large company and generate big profits, then you need a logo. It's necessary to help you brand your company and differentiate business from your key competitors. The advantage is that people tend to remember good logo better than just the company name. It has affinity power and credibility, which helps convince your clients to choose your services over your competitors.

Your logo needs to be simple. It also needs to bring out the essence of a business and induce good feelings about your company. For instance, Allstate Insurance Company logo with 2 hands offers feelings of safety, care and protection; hence company slogan: You are in good hands.

In order to design effective and memorable logo, simplicity is the key. You should avoid too many colors or shapes. You also need proper font for your type of business. A good logo is like a picture, its more than just words.

There are also important things you need to be careful about. The Enron's logo is a great example of inauspicious design. Most likely you will read this logo from the left to right or the top to bottom " the Enron's destiny. You can also notice too many colors. They don't help out Enrons logo at all because they are arranged in the weakening cycle. Bad feng shui!

2. Once your perfect logo is ready, it's time to decide what information you want to put on your business card. There are up to 15 items covered in the Egora Guide. These items start with the basic information but also cover detailed instructions on how and why to compose a slogan for your company, 3 bonuses to enhance sales and many other categories so you don't miss any useful card enhancements.

3. However, one of the most important parts of your card design is to arrange all card information properly. This task is easily done using the ancient Bagua Tool, which divides your card into nine segments.

In order to create well balanced and harmonized design, Egora specifies which items can go to each segment. For instance, according to feng shui principles, top row is suitable for the most important components such as Personal Name, Company Name, Personal Picture, and Product Picture. It represents success, triumph, power, fame, trust, growth and expansion. What belongs to the bottom row? Absolutely nothing important!

Bottom Row on the other hand is for miscellaneous information only. Many people put their Personal Name or Company Name there. That"s bad feng shui. For instance, your name in the bottom row spells out a lot of unnecessary stress, hard but fruitless work and no sign of future improvements.

Simply put, you it's important to know the significance of each row and column on your business card, so you avoid placing items in inauspicious way.

For the easiest use, Egora offers 36 feng shui business card templates with different emphasis on the size and type of company. Designs range from new company, to sales personnel, retail, bosses to medium and large multimillion businesses and established companies.

There are additional designs that will get your business to break the 1 million dollar barrier as well as one of the best business card designs for big established companies that has potential to generate multimillion dollar businesses.

By applying ancient feng shui principles when designing your card, you bring the essential harmony and balance to your card. You spent less time fighting the invisible natural forces and more time building strong and profitable business.

Good luck designing the extraordinary card and logo to crown your business!

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